Apple's new CEO John Ternus to unveil first foldable iPhone at fall event

businessinsider.com

John Ternus will lead his first Apple fall event as CEO on Wednesday at 1 p.m. ET, where he is expected to unveil a new foldable iPhone that could cost over $2,000. Ternus, who took over from Tim Cook this month, will also likely announce new iPhones, Apple Watches, and AirPods, with Wall Street anticipating price hikes on the latest lineup. The keynote marks a leadership change for the first time in 15 years, and Ternus's cryptic teaser video on X suggests a new marketing approach for the company.


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