Apple’s $2,000 foldable iPhone: Can it make foldables mainstream?

hindustantimes.com

Apple is expected to launch its first foldable iPhone on Wednesday, with a starting price of at least $2,000, marking a major design shift and a key test for mainstream foldable phone adoption. The device, featuring a book-like bendable display, would cost nearly double the $1,099 iPhone 17 Pro. Foldables currently represent less than 2% of the smartphone market, and analysts warn the high price may weaken Apple's typical sales halo effect. The launch comes as new CEO John Ternus faces pressure to revive innovation, with surveys showing most buyers upgrade only when old phones break. Apple aims to leverage its scale to make the niche technology mainstream.


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