Apple's foldable iPhone Duo to cost $2,000, launch alongside iPhone 18

Apple's first foldable device will reportedly be named the iPhone Duo, not the iPhone Ultra, according to Bloomberg's Mark Gurman. The device is expected to launch at a retail price of $2,000, which is several hundred dollars less than analysts had predicted. The name change comes as a surprise, as the foldable had been widely referred to as the iPhone Ultra for months. The iPhone Duo name is considered a better fit since it represents a new product line rather than a premium version of the iPhone 18. Apple is expected to announce the iPhone Duo alongside the iPhone 18 line at its "Surprise and Shine" event later today. The launch price was previously estimated at around $2,300, with an average cost of $2,550.