Female athletes slam Sydney Sweeney's nude sports betting ad

khaleejtimes.com

Sydney Sweeney's advertisement for sports betting platform Novig, featuring her largely nude and using sports equipment for cover, has sparked backlash from female athletes who argue it undermines recognition of women in sport. Four-time Olympic gold medallist Ariarne Titmus called the ad "an absolute joke" and "a kick in the face" to women dedicated to their craft, while British sprinter Amy Hunt and Olympic cycling champion Sophie Capewell joined criticism, sharing training footage and competition clips under the message "This is what a woman in sport looks like." Other athletes including gymnast Gracie Kramer, boxer Skye Nicolson, and water polo player Tilly Kearns also criticised the campaign. Sweeney responded by sharing ESPN Body Issue images of athletes like Serena Williams but has not directly addressed the comments.


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