Apple's $2,000 foldable iPhone Duo launches worldwide with strong demand

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Apple launched its first foldable phone, the iPhone Duo, priced around $2,000, in stores worldwide today with strong demand but less fanfare than previous iPhone releases. Sales were rationed with fewer overnight queues, as pre-orders sold out within minutes and delivery dates slipped to late January. New CEO John Ternus greeted customers in Austin, while competitors like Samsung have sold foldables for years. Early reviews praised the Duo's design and hinge but noted camera compromises and app issues. IDC projects Apple will capture 44% of foldable market value in 2026, potentially expanding the niche format to a broader audience.


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