Meta launches Mac app to help businesses with AI

thenextweb.com

Meta released a Mac app for its AI chatbot, targeting creators and small businesses. The app can analyze on-screen content and take dictation, while integrating with Instagram, Facebook, and ad accounts to suggest posts. The app plugs into Meta's systems to pull business data, such as post performance and ad results, to recommend content. It can also build documents and run recurring tasks like weekly reports, leveraging Meta's unique audience insights. The free beta runs natively on Apple silicon Macs and offers window-sharing and dictation features. However, privacy concerns arise as Meta may use shared data for training and ads, with some users hesitant to adopt it.


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