Vogue highlights top lingerie brands for women in 2025

Vogue has released a guide to the best lingerie brands for 2025, highlighting options for all body types and budgets. Brands like Cuup and Skims focus on fit and comfort, while others like Agent Provocateur and Savage x Fenty offer bold, stylish choices. The guide emphasizes the shift towards minimalist and fit-focused lingerie, with brands like Natori and Commando providing versatile everyday options. Newer brands like Cou Cou and Love Stories cater to those seeking organic materials and playful designs. With Valentine’s Day approaching, the guide suggests refreshing lingerie collections for various occasions. It features brands known for quality craftsmanship, such as Fleur du Mal and Kiki de Montparnasse, alongside affordable options like Intimissimi.