Sotira raises $2 million to help brands sell surplus inventory using AI

Sotira, a startup focused on helping brands sell surplus inventory, has raised $2 million in pre-seed funding. The company uses AI to connect suppliers with buyers, streamlining the process of offloading excess goods, which often end up in landfills. Previously, brands had to manually negotiate with liquidators to sell unsold stock. Sotira automates this process, allowing suppliers to clear inventory quickly and efficiently. The platform also provides affordable access to premium products for consumers in underserved areas. Sotira plans to expand its services nationally, particularly in the Midwest and Southeast. The company aims to branch out into apparel, responding to interest from brands looking to manage excess clothing and shoes.