Smartwatch market to expand with premium models and AI features by 2025

In 2025, the smartwatch market is expected to see a wider range of high-end models, following trends set by brands like Apple and Samsung. Analysts predict more companies will introduce premium smartwatches, while also offering budget-friendly options for consumers. Artificial intelligence is anticipated to play a significant role in smartwatches, with major brands integrating advanced AI features for health and fitness tracking. This shift aims to enhance user experience, although challenges remain in optimizing AI for wearable devices. Smart glasses are projected to gain popularity, with sales expected to rise significantly. Companies like Meta and Google are developing new products, indicating a growing interest in augmented reality and smart eyewear, despite existing market challenges.