Scalpers forced Games Workshop to shut down Warhammer.com
Games Workshop shut down its website, Warhammer.com, after scalpers used bots to exploit pre-orders for a special edition Horus Heresy book. This action aimed to prevent the bots from acquiring the limited-edition book. The company's website went offline during the launch of pre-orders for "Siege of Terra: End of Ruin," a highly sought-after special edition. Games Workshop stated that scalpers were bypassing their security measures, prompting the shutdown to protect genuine fans. This incident highlights ongoing issues with scalpers targeting limited-edition products. Games Workshop is working to resolve the situation and plans to relaunch pre-orders, while also recently announcing a £20 million staff bonus.