Samsung enhances art accessibility at Art Basel Hong Kong

Art Basel Hong Kong continues to grow and reflect the vibrant art scene in the Asia-Pacific region. Angelle Siyang-Le, the director since 2022, emphasizes the event's commitment to nurturing connections among galleries, collectors, and institutions. The fair aims to bring people together through inspiring art experiences. Hong Kong plays a significant role as a gateway to the Asian art market. The city has numerous auction houses, galleries, and an international collector base. Siyang-Le highlights the cultural expansion in Hong Kong, supported by new collectors and institutions like M+ and the Hong Kong Palace Museum. Samsung collaborates with Art Basel to merge art exhibitions with innovative technology. The Samsung Art Store makes art more accessible, allowing viewers to engage with it in new ways. Siyang-Le believes technology can expand cultural exchange and inspire more people to appreciate art. The integration of technology in the art world is transforming how contemporary art is presented and consumed. Digital platforms, artificial intelligence, and blockchain are reshaping art creation and authentication. Art Basel introduced an AI-powered app to enhance the visitor experience and facilitate connections with galleries. As collector interests shift towards emerging artists and local talents, Siyang-Le is excited about future collaborations within Hong Kong's art community. Art Basel Hong Kong will take place from March 28 to 30, showcasing premier galleries and diverse artistic perspectives. Visitors will have the opportunity to explore modern and contemporary artworks.