Ningning becomes FILA's new face

news.livedoor.com (Japanese)

K-pop star Ningning has been appointed as the new face of FILA for their 2025 Fall/Winter season. She is featured wearing the limited-edition "Milk Tea" colorway of FILA's popular "Echappe" sneakers in new visuals and a movie. The campaign highlights the shoe's soft impression and Ningning's charming, Y2K-inspired style. The accompanying interview movie will reveal Ningning's thoughts on the campaign, personal anecdotes, and winter plans.


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Ningning becomes FILA's new face | News Minimalist