M&S launches new pistachio spread ahead of Pancake Day

Marks and Spencer (M&S) has launched a new Collection Pistachio Crème spread, available in stores starting February 15. The spread is made with premium Italian pistachios and contains no artificial ingredients, catering to the growing popularity of pistachio flavors. This limited-edition spread is designed for various uses, including pancakes, cakes, and ice cream. M&S aims to capitalize on the rising interest in pistachio products, which has seen a 50% increase in social media mentions this year. Previously, M&S introduced unique products for Pancake Day, such as a Lemon, Gin, and Tonic sauce. They have also offered bundle deals to enhance the Pancake Day experience for customers.