Junji Ito and Sanrio launch Hello Kitty collaboration that sells out quickly

Junji Ito's collaboration with Sanrio, featuring Hello Kitty, launched online and is quickly selling out. The collection includes t-shirts, sweatshirts, and accessories that blend Ito's horror style with Sanrio's cute characters. The collaboration went live yesterday, and over half of the stock is already gone. Items still available include keyrings, badges, and stickers, showcasing designs from various Sanrio characters with a Junji Ito twist. Ito, known for his horror manga, expressed initial skepticism about the partnership but was encouraged by his family's love for Sanrio. This crossover is noted as one of the most unusual in his career.