Jiangsu's amateur league draws huge crowds

letemps.ch (French)

A regional amateur football league in China's Jiangsu province is drawing record crowds, surpassing professional league attendance. The Su Chao league's matches are selling out, attracting over 43,000 spectators and billions of online views, highlighting a demand for authentic local sports. This phenomenon is boosting local tourism and attracting major corporate sponsors, indicating a significant cultural and economic impact.


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Jiangsu's amateur league draws huge crowds | News Minimalist