Industry research finds best TikTok posting times

Industry research suggests the best times to post on TikTok for maximum engagement are generally late afternoons on Tuesdays and Wednesdays. This timing is crucial for reaching the most viewers. Multiple social media management companies, including Sprout Social and Buffer, have analyzed posting times, with Wednesday at 4 p.m. often cited as optimal. Other peak times include late afternoons on Mondays and Tuesdays, with specific times varying slightly. While late afternoons are generally best, specific industries like gaming may find weekends more effective. Analyzing your own follower engagement and using relevant hashtags are also key to success.