Indian companies adopt flexible benefits to meet diverse workforce needs

Indian companies, including Hindustan Unilever and Diageo, are introducing flexible benefits programs to meet the diverse needs of their multigenerational workforce. Employees can now customize their benefits packages, choosing from options like health insurance and wellness programs. This shift marks a move away from traditional, one-size-fits-all benefits. Companies are recognizing that different generations have unique preferences and responsibilities, prompting the adoption of personalized benefits models. Firms like Target and Capgemini are implementing modular benefit plans and digital platforms for employees to tailor their selections. These changes aim to enhance employee satisfaction and retention by allowing individuals to choose benefits that best suit their lifestyles.