Gucci unveils pre-fall 2025 collection with clean shapes and rich textures

wwd.com

Gucci's pre-fall 2025 collection, led by creative director Sabato De Sarno, features clean shapes and rich textures, including faux furs and silk dresses. This collection builds on his previous work while introducing a '70s vibe with elongated silhouettes. De Sarno emphasizes the brand's craftsmanship, showcasing outerwear like furry trenchcoats and leather aviator jackets. He also revives Gucci's archival Flora motif and equestrian insignias, integrating them into tunics and accessories. The collection maintains a focus on wearability, with a mix of macramé sets and trompe l'oeil knits. De Sarno aims for a cohesive presentation in the upcoming runway show, seeking to enhance the brand's aspirational appeal.


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