Giggs launches dairy-free custard collaboration with Oatly to raise lactose intolerance awareness

UK rap artist Giggs has launched a new collaboration with Oatly, creating "Custard by Giggs." This initiative aims to raise awareness about lactose intolerance, a condition he and his son share. Giggs sought to improve the availability of dairy-free options after struggling to find suitable products. Reflecting on his career, Giggs noted significant changes since his debut album, "Walk In Da Park," released 15 years ago. He emphasized his growth as an artist and father, stating he is no longer afraid to discuss his business ventures and personal life. Giggs will host an event in Peckham on November 20 to promote his new custard. Attendees can expect free cakes and custard at a local bakery that holds personal significance for him.