Former Dragons' Den contestant turns Tiny Box Company into £10 million success

Rachel Watkyn, a former contestant on Dragons' Den, has turned her business, The Tiny Box Company, into a £10 million annual revenue success. Initially criticized by a Dragon in 2008, her sustainable packaging venture has grown significantly since its launch in 2007. Watkyn received a £60,000 investment from Peter Jones and Theo Paphitis for 40% of her business. Despite early financial struggles, she focused on growth and reached a £1 million turnover by 2013, expanding to 100,000 customers by 2016. In 2024, Watkyn was honored with an OBE for her contributions to sustainability and ethical business. She plans to continue expanding her company and aims to support micro-funding initiatives for women in developing countries.