BNP Paribas Cardif improves customer service in France

French insurance company BNP Paribas Cardif is implementing "three new and two different" initiatives to improve customer service and combat fraud. These efforts aim to enhance accessibility and understanding of insurance products. The initiatives include multilingual educational videos, a fraud prevention task force, and special programs for young people. Additionally, the company is optimizing the application process for elderly customers and offering interactive financial education for the hearing impaired. These changes reflect a broader effort to adapt to diverse customer needs and address potential information gaps in the digital age, promoting financial literacy and protecting against scams.