Baby bassinet company faces backlash after influencer's tragedy
A baby bassinet company is facing strong backlash after reportedly demanding the return of a product from influencer Brooklyn Larsen. This request came after the tragic death of her newborn son, Rocky, last November. Brooklyn had received the SNOO bassinet from Happiest Baby, intending to promote it to her followers. After Rocky's passing, she could not create the planned content. Despite her situation, the company allegedly sent multiple emails asking for the bassinet back. Many social media users are upset, claiming this was insensitive. Brooklyn's sister, Kenna Bangerter, expressed her disappointment on Instagram. She criticized the company for its lack of compassion during such a difficult time. She mentioned that the bassinet still sat beside Brooklyn's bed, representing their loss. The brand responded on Instagram, expressing sadness over Rocky's death. They stated they sent flowers and condolences after the tragedy. They clarified they did not intend to pressure Brooklyn about any content obligations and offered to help with the bassinet's return. However, Kenna disputed this, emphasizing that the repeated demands felt like harassment. Users on various platforms echoed their support for Brooklyn. Some pointed out that grief is a personal experience. They argued the company should have respected her wishes rather than pushing to remove the bassinet. Brooklyn recently shared her heartache online, describing the pain of losing her son. Amid the responses, some commenters criticized Happiest Baby's actions, saying it was inappropriate to demand the bassinet back when Brooklyn was dealing with her grief.