Apple, Huawei, Xiaomi lead China's online brand ranking

Apple, Huawei, and Xiaomi top the "Global Brands China Online 500" list, reflecting consumer preferences in the digital marketplace. The rankings are based on consumer purchasing behavior. The study, supported by Alibaba, showed the China Online Consumer Brand Index (CBI) increased, indicating rising consumer spending on higher-quality brands. The list also highlights the strong presence of American brands, followed by Japanese brands. The report also revealed that domestic brands like Huawei and Xiaomi are growing rapidly, particularly in sales and brand recognition. The list is based on sales, price, search, and reviews.