App Promotion Summit rebrands to Business of Apps

businessofapps.com

App Promotion Summit has rebranded to Business of Apps, reflecting the industry's evolution beyond just promotion. The name change signifies a broader focus encompassing user acquisition, retention, monetization, and product development, aligning with the events' growth and the media platform's leading industry insights. The first event under the new brand is Business of Apps Berlin on November 27, 2025, with larger events planned for London and New York City in 2026.


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App Promotion Summit rebrands to Business of Apps | News Minimalist