ABC's new comedy series Optics explores PR challenges in Australian media

theconversation.com

ABC's new comedy series "Optics" explores the world of public relations through humor and relatable characters. Set in a PR firm, it follows two young women, Greta and Nicole, who navigate scandals while challenging traditional media narratives. The show begins after the death of the firm's CEO, leading to a shift in leadership. Greta and Nicole's social media skills are highlighted as they tackle various PR crises, often flipping narratives to protect clients' reputations. "Optics" cleverly examines truth and fabrication in media, prompting viewers to question the reliability of news stories. The series is now available for streaming on ABC iView.


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