Google introduces new security rules for Gmail business accounts

Summary: Google celebrates Gmail's 20th birthday with new security tools for business accounts. New spam protection rules, effective April 2024, require bulk senders to authenticate emails, maintain a 0.3% spam rate, and offer one-click unsubscribe options. Non-compliance may lead to rejected emails or spam folder placement. Google advises senders to address issues during a temporary error phase before full rejection begins in April.

Full article