Zhihu achieves adjusted profitability in Q1 2026, driven by paid content and IP operations

Zhihu returned to adjusted profitability in Q1 2026, with a narrower year-over-year revenue decline. The company reported CNY 17.2 million in adjusted net profit, driven by growth in paid content and IP operations, which saw a 15.8% sequential revenue increase. Zhihu continues to focus on AI for content and community, while managing AI-generated content quality and maintaining a strong cash position.