Women use Sephora hair mask testers for full applications, a trend observed in Switzerland

20min.ch (German)

Young women are using Sephora's hair mask testers for full applications, a trend seen on TikTok and in Switzerland. This practice involves applying generous amounts of product to hair in-store, sparking debate online about whether testers are meant for such extensive use. Sephora acknowledges customers are welcome to test products but requests respectful and responsible handling to ensure a positive shopping experience for all.


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Women use Sephora hair mask testers for full applications, a trend observed in Switzerland | News Minimalist