Tyler, The Creator discontinues le FLEUR* apparel line

Tyler, The Creator announced the discontinuation of his apparel line, le FLEUR*, on December 3, 2025. While fragrances, accessories, and select collaborations will continue, the brand will no longer produce full clothing collections. The le FLEUR* brand evolved from a Converse collaboration in 2017 into a diverse lifestyle label. The brand established a distinct visual identity with pastel colors and a luxurious, preppy aesthetic. Tyler expressed gratitude to collaborators and his design team, stating it was time to move on from clothing.