Twinnin app launches, sparking debate in the UK film and TV industry over AI and actor identity

deadline.com

A new app, Twinnin, launches today, allowing actors to clone their likeness for use in media, aiming to protect and monetize their identity in the age of AI. Backed by Google and Nvidia, the platform creates a digital "identity record" of an actor's face, which can then be licensed to studios and brands for various projects. Actors pay a yearly fee to join, while companies subscribe to different tiers. The app has sparked debate within the UK film and TV industry, with some praising its proactive approach to AI while others raise ethical concerns, particularly regarding the use of minors' likenesses.


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Twinnin app launches, sparking debate in the UK film and TV industry over AI and actor identity | News Minimalist