Toblerone logo hides a bear symbol honoring Bern, Switzerland

mirror.co.uk

Toblerone's logo features a hidden bear symbol. The bear, concealed within the mountain graphic, pays homage to Bern, Switzerland, the city where Toblerone originated. This detail has been part of the design since 1908, even after production moved and the mountain graphic was updated.


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Toblerone logo hides a bear symbol honoring Bern, Switzerland | News Minimalist