Tiruchi Aavin struggles with milk procurement due to higher prices offered by private dairies

Tiruchi Aavin is struggling to procure milk as private dairies offer higher prices and less stringent quality checks. Private dairies are paying at least ₹40 per litre, while Aavin offers ₹38. This impacts procurement from 51,000 suppliers across three districts. Factors like fodder shortage and heat also contribute to declining milk supply, exacerbated by private sector competition.