Tinder aims to improve user experience and safety

businessinsider.com —

Match Group's new CEO, Spencer Rascoff, aims to change the perception of dating apps like Tinder and Hinge, which users feel have become a "numbers game." He plans to focus on user experience and safety. Rascoff is implementing an "ecosystem cleanup" to address bad actors on the platforms. He is also creating a channel for employees to provide feedback on improving products. The company is facing a decline in users, with over half a million leaving Tinder between May 2023 and the end of 2024. Match reported a 5% drop in paying users compared to the previous year.


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Tinder aims to improve user experience and safety | News Minimalist