Supermarkets offer pizza for New Year's as prices for traditional foods rise

fnn.jp (Japanese)

Supermarkets are introducing "New Year's Pizza" as a new strategy amid rising prices for traditional New Year's foods. This initiative aims to capture demand during the holiday season, with pizza proving to be a surprisingly popular item on New Year's Day, ranking fourth in annual sales for some chains. The "Akeome Pizza" is being marketed to families seeking festive options beyond traditional osechi dishes, potentially becoming a new New Year's tradition.


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Supermarkets offer pizza for New Year's as prices for traditional foods rise | News Minimalist