Southern India leads smart TV adoption as internet penetration grows

economictimes.indiatimes.com

India's smart TV adoption is rapidly increasing, with southern regions showing the highest penetration due to better internet access and demand for streaming. Southern India leads with 25% smart TV ownership, significantly higher than other regions, as the country's internet ecosystem matures with over 915 million users. Mobile remains the primary internet access method for 94% of users, while video consumption and social networking dominate online activities.


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Southern India leads smart TV adoption as internet penetration grows | News Minimalist