Smartphone design stagnates as brands focus on AI features in 2024
In 2024, major smartphone brands like Apple, Google, and Samsung shifted their focus from hardware design to artificial intelligence features. New models, such as the Galaxy S24 Ultra and iPhone 16 Pro, show minimal design changes compared to their predecessors. Samsung introduced Galaxy AI and a feature called Circle to Search, while Google emphasized its Gemini AI in updates. Apple also joined the trend with its own AI, branded as "Apple Intelligence," enhancing user experience across its devices. Despite advancements in AI, concerns arise about the impact on smartphone performance and battery life. The increased reliance on AI features has led to higher prices and more powerful hardware, including 16GB of RAM in new models.