Sleep Country Canada revives Bed Bath & Beyond brand in Canada and the U.K

ctvnews.ca

Sleep Country Canada will relaunch Bed Bath & Beyond next year with physical stores and online, having purchased the brand's Canadian and U.K. rights. The mattress retailer acquired the name and logos, aiming to revive the houseware brand with a fresh approach. Overstock.com, which previously owned the intellectual property, continues to operate a U.S. Bed Bath & Beyond site. This revival follows the brand's previous struggles and closures in Canada, and comes amid a challenging market for home decor retailers.


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Sleep Country Canada revives Bed Bath & Beyond brand in Canada and the U.K | News Minimalist