Shota Kawai elevates Hokkaido game meat through dining and processing

"tabibitoキッチン" owner Shota Kawai is promoting Hokkaido's game meat by maximizing its value through dining, processing, and his own deer processing facility. Kawai's journey began after a music career ended, leading him to discover the potential of local foods during a trip. He now focuses on Hokkaido's game, like venison and bear, developing products and a unique deer bone ramen. He aims to establish venison as a "fourth meat" alongside pork, chicken, and beef, boosting Hokkaido's tourism and economy. Kawai embraces challenges, believing that fear drives innovation.