Shopify stock climbs on Meta AI integration deal
Shopify Inc's stock continued rising on September 22 after signing a landmark integration deal with Meta Platforms to incorporate Meta's AI assistant, Muse, into its e-commerce ecosystem, pushing shares nearly 20% above last week's low. Through the agreement, Muse users can browse millions of independent Shopify merchants and complete purchases via Shop Pay, Shopify's one-click checkout. While rivals like Amazon blocked Meta's agents, Shopify embraced agent-based AI, easing market fears about AI disruption and converting Meta's user base into a high-converting channel. Analysts remain optimistic, with a consensus "Strong Buy" rating and an average price forecast near $174, suggesting roughly 20% upside. Shopify's shift toward asset-light software services and its strategic positioning in agent-driven commerce underpin long-term growth expectations.