Shizuoka City boosts Furusato Nozei donations sixfold with popular tuna gifts

news.yahoo.co.jp (Japanese)

Shizuoka City's "Furusato Nozei" donations have surged sixfold in three years, reaching approximately 2.6 billion yen in fiscal year 2024. This dramatic increase is attributed to popular return gifts like negitoro made from locally caught tuna, significantly boosting the city's ranking in the program. The city's success highlights effective strategies in leveraging local products to attract donations, with one factory increasing production to meet demand.


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Shizuoka City boosts Furusato Nozei donations sixfold with popular tuna gifts | News Minimalist