Retailers deceive shoppers with inflated TV discounts

metro.co.uk

Which? has accused major retailers of misleading customers with inflated "was/now" TV discounts, potentially deceiving shoppers about actual savings. A consumer watchdog investigation revealed over half of the analyzed TV sales used outdated "was" prices, with some prices only in effect briefly. Currys and Very were among the worst offenders, while Argos performed better. The investigation highlights concerns about the accuracy of advertised discounts, urging shoppers to use price comparison tools and scrutinize "was/now" deals before purchasing.


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