Public health group urges SAQ to integrate health into business model

A public health group urges the SAQ to integrate public health into its business model, questioning its new strategy of opening smaller stores within other retailers. The Association pour la santé publique du Québec (ASPQ) expressed concerns that the SAQ's expansion into convenience and grocery stores could increase alcohol consumption, particularly among younger individuals. The SAQ stated it must evolve its business model to remain competitive and is sensitive to stakeholder concerns, aiming to attract existing alcohol consumers to its network responsibly.