Prices for RTX 5090 and 5080 GPUs surge up to 70% above MSRP

Prices for RTX 5090 and 5080 GPUs have surged, with some models costing up to 70% more than the manufacturer's suggested retail price (MSRP). The Asus ROG Astral LC RTX 5090 is currently priced at $3,409, significantly above its initial announcement price. Stock shortages have contributed to the high prices, as many models sold out quickly. The cheapest RTX 5090 from Asus is $2,749, while the RTX 5080 starts at $1,484. Other brands like MSI also show price increases, with their RTX 5090 starting at $2,379. The market dynamics have led to inflated prices from both manufacturers and resellers. Availability remains low, making it difficult for consumers to find these graphics cards at reasonable prices.