Pandemic shifts drive changes in American van market with focus on off-roading and electric options
The COVID-19 pandemic has shifted how Americans buy and use vans, with a growing interest in off-roading and electric vehicles. Sales of recreational vehicles surged as people sought outdoor experiences, prompting automakers to adapt their offerings. Ford has introduced a new electric Transit van and expanded recreational options, while General Motors launched the electric BrightDrop for commercial use. Mercedes-Benz has phased out gasoline-powered vans in favor of the all-electric eSprinter and is developing new models to meet diverse customer needs. As charging stations increase in national parks, the market for electric off-roading vehicles is expanding. Automakers are responding to this trend by enhancing their van features and capabilities to attract a wider range of consumers.