Nujiang River rafting brings prosperity to Buladi Village in Yunnan Province

Nujiang River rafting in Buladi Village, Yunnan Province, has transformed the local economy and brought prosperity to residents. The village, once overlooked, now leverages its unique river resources and a decade-long international competition to develop eco-tourism, offering controlled rafting experiences and integrating them with local culture and land-based activities. This approach has created jobs, increased incomes, and fostered a sense of pride, all while prioritizing environmental protection and sustainable development.