NewJeans named global ambassadors for Indonesia's Indomie instant noodles
Summary: K-pop girl group NewJeans has been named the Global Brand Ambassador for Indonesia's Indomie instant noodles. This partnership aims to attract younger consumers worldwide through the "Oh My Good! It’s Indomie" campaign.
Indomie, a popular brand for 52 years, is recognized as the top instant noodle brand globally. The collaboration includes a new TV commercial and promotional activities in various countries.
The campaign will launch with LED billboards in Kuala Lumpur starting November 3, 2024. Indomie aims to enhance its global presence and connect with a dynamic audience.
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