New restaurant culture drives competition for reservations in Indian cities

Major Indian cities like Bengaluru, Mumbai, and Delhi are experiencing a surge in demand for exclusive dining experiences. Limited reservations at popular restaurants have created a competitive atmosphere, making it difficult for diners to secure spots. Restaurants like Naru Noodle Bar and Papa's are seeing intense competition, with thousands vying for a few hundred reservations. This trend reflects the growing willingness of India's young middle class to spend on unique culinary experiences. Some diners are adopting strategies to improve their chances of booking, while others suspect the use of bots for reservations. Despite the frenzy, questions remain about the authenticity of the demand and the sustainability of such exclusive dining options.