Morrisons More Card users face £1,439 annual shopping cost increase compared to Aldi
Morrisons More Card users are facing a £1,439 annual increase in shopping costs compared to Aldi, according to a Which? report. Shoppers at Aldi spend £185.83 weekly, while those at Morrisons pay £213.49, a £27.66 difference. Without a More Card, Morrisons shoppers pay even more, averaging £214.92 weekly. In contrast, Tesco Clubcard users spend £207.66, while those without pay £213.14. Aldi remains the cheapest supermarket, followed closely by Lidl. Asda has regained its position as a low-cost option for larger shops, costing £518.90 for 210 items. It recently ended its price match scheme with Aldi and Lidl, introducing Rollback pricing instead. Waitrose remains the most expensive supermarket.