Migros updates product packaging as it phases out M-Budget line

Migros is phasing out its M-Budget line, leading to customer confusion over product packaging changes. The Swiss retailer is eliminating 80 of its 250 private labels, including parts of M-Budget, with some products now under the Migros brand. Customers have expressed criticism regarding the altered packaging. Migros is adding "formerly Migros-Budget" labels to products during a transition period to help customers adapt to the new design, which will be completed by 2027.