Microsoft to launch mobile game store, competing with Apple, Google

straitstimes.com

Microsoft will launch a web-based mobile game store in July, offering an alternative to Apple and Google's app stores. The store will initially feature Microsoft games like Candy Crush Saga and later open to other publishers. This move aims to provide a platform accessible across all devices and countries, free from closed ecosystem restrictions. Microsoft's entry into the US$90 billion mobile gaming market follows its US$69 billion acquisition of Activision Blizzard.


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